Editor’s Note: This story was originally reported for our content partner, GlobeSt.com.
PHILADELPHIA, PA (SBN)—Signature development projects that help energize and transform neighborhoods, along with the repurposing of older buildings, and creating new ways for residents to interact with multifamily housing, are among the emerging trends expected to influence commercial real estate in Philadelphia over the next several years, according to a panel of developers who spoke in Center City yesterday.
The “Meet the Developers” panel at the Pyramid Club (atop 1735 Market Street, whose sale to a joint venture led by Silverstein Properties was announced yesterday) is a quarterly fixture of the Center City Proprietors Association, a trade group for retailers and other business owners in Philadelphia.
You can listen to a complete audio podcast of the panel discussion in the player below. If you don’t see a player, click here to listen to the podcast.
Community and religious institutions can help anchor a community’s revival, says Richard Olaya, principal of Olaya Design Studio.
“One of the things that we just finished is a mosque up in North Philly on North Broad Street, right on Glenwood Avenue behind the Joe Frazier gym,” says Olaya, referring to the newly built Bait-ul-Aafiyat Mosque, 1215 W Glenwood Ave., that his firm designed for the Ahmaddiya Muslim community. “Buildings like that create opportunities that become catalysts for real estate development for housing, just like a church just like a synagogue. Members of that community are going to want to live near that place of worship, and so I think that that’s going to become a great opportunity for redevelopment, for revitalization of that area.”
Hotel projects also tend to generate new commercial activity, says David Schultz, president of DAS Architects.
“We have four hotels underway that are bringing people to Philadelphia, creating lots of jobs,” he says. “In addition to creating jobs, they will also be attractions to people to come to Philadelphia.”
Charles B. Norman, development manager with National Real Estate Development, which is completing East Market, a major mixed retail, office, and multifamily redevelopment between Chestnut and Market Streets, says a key to successful development is to understand a neighborhood’s underlying attributes.
“I don’t think it’s about taking out an eraser and removing what’s there,” he says. “Our particular site is like that hole in the doughnut. We had a convention center to the north of us, we had a really vibrant and resurgent Midtown Village neighborhood just to the south of us. We’re going to redevelop this block and our sincere hope is that in five to 10 years no one really understands that this block wasn’t like this 20 years ago. It becomes part of the fabric.”
Strong retail corridors can be critical to successful redevelopment efforts, says Anuj Khosla, managing partner, Khosla Properties.
“In Brewerytown, they upzoned Girard Avenue, which allows developers to put more density, so allows them to take lower rent on the retail space, and make up for it in the apartments above,” he says. “That allows them to have cooler things like breweries and a gaming lounge, like things that are going to attract tenants.”
The panel sees greater segmentation of living styles in the multifamily market, including senior living, co-living, and empty nesters seeking greater levels of amenities, but also residents who want to age in place, creating greater demand for residential properties that can add things like elevators, accessible bathrooms, and other care packages as residents move into different ages and care needs.
Repurposing existing buildings is also getting increasing attention from developers, says Schultz.
“We’ve been working on the Curtis Center conversion into luxury residential,” he says. “A lot of great old buildings can be repurposed for new and modern uses, and there’s a lot of buildings still available to do that. We have clients coming to us from out of town looking to repurpose buildings, in part because they think it’ll be less expensive than doing a new build. So we should focus on our building stock in the core, and make sure we’re using it all the best way possible.”
Steve Lubetkin is the news director for StateBroadcastNews.com. Steve’s journalism background includes print and broadcast reporting for NJ news organizations. He refocused on multimedia journalism and podcast production after a long career in corporate branded journalism and public relations.
He has won numerous awards for his audio and video news reporting from the Garden State Journalists Association, and he has also been recognized for video by the New Jersey Chapter of the Society of Professional Journalists. He has produced a wide range of audio and video podcasts in his other role as managing partner of State Broadcast News’s parent, The Lubetkin Media Companies.
Steve is co-author, with Toronto-based podcasting pioneer Donna Papacosta, of the book, The Business of Podcasting: How to Take Your Podcasting Passion from the Personal to the Professional.
In March 2021, he was elected to the board of directors of the New Jersey Chapter of the Society of Professional Journalists, and in July 2021 he was named secretary of the chapter. In August 2021, he was honored by SPJ with one of the organization’s 2021 Howard S. Dubin Outstanding Pro Member Awards, given to regular members of an SPJ chapter who go above and beyond in serving their chapter.
Steve has been the computer columnist for the Jewish Community Voice of Southern New Jersey, since 1996.
Steve also has reported on-camera and produces virtual conferences for NJSpotlightNews.org, a public policy news coverage website focused on New Jersey government and industry; and for clients of StateBroadcastNews.com, a division of The Lubetkin Media Companies LLC.
From May-November 2019, he produced and reported a weekly podcast, The CRE News Hour, a news and features program focusing on the commercial real estate industry.
From 2014 to 2019 he was New Jersey and Philadelphia editor for GlobeSt.com and filled in covering Chicago/Midwest and Atlanta.
Steve has also served (from August 2017 to March 2018) as national broadcast news correspondent for CEOReport.com, a news website focused on practical advice for senior executives in small- and medium-sized companies.
Earlier in his career, Steve reported on rock music at the Jersey Shore for the Asbury Park Press, and was a broadcast news anchor and production engineer for WJLK-AM & FM, then owned by the Press. He also worked as a general assignment reporter for the Red Bank Register, Shrewsbury, NJ.
You can email Steve at firstname.lastname@example.org.